Year Introduced: 1954

“An eye catching electrically operated revolving display. Works on A.C. current with 5 and a half foot cord. The striking colors in the cardboard display make this a real attention getter in the window or on the counter. The continuous revolving of the display couples with the rainbow colors will sell the 26 assorted items on the unit. This colorful display will be a tremendous aid in boosting Plasticville, U.S.A. sales. The cardboard display comes knocked down with enclosed instructions outlining its easy assembly. The 141 pieces of Plasticville, U.S.A. comes completely assembled. Each of the 4 shelves of the display are marked with the proper position for each of the assembled buildings. A total of 141 pieces make up the display and these include ALL new 1954 items and those best sellers in the 1953 line. This is actually a self liquidating display since the items are not glued to the cardboard display piece and are available for resale to the consumer. Retail value of the 141 pieces of Plasticville, U.S.A. is much more than the cost of the display. The assembled size is 24 inches square at the base and 38 inches high including revolving unit. The entire display, including the cardboard display piece, all Plasticville, U.S.A. assembled pieces, and the electric revolving unit comes packed in 2 cartons with a total shipping weight of 15 lbs. This item will be drop shipped to the retailer from the plant upon request.”